We teach people to build the games they want to play
Started in 2021 when three mobile game designers couldn't find practical UI courses anywhere. So we built our own.
How this whole thing started
Back in early 2021, we were working on a slots project for a client. The design lead quit halfway through, and none of us really knew how to finish the UI properly. We spent weeks watching random YouTube videos and piecing together information from forums.
That's when it hit us — there wasn't a single place teaching mobile casino game UI in a structured way. Everything was either too basic or assumed you already knew advanced animation frameworks.
So we documented what we learned during that project. Then we refined it on the next three projects. By mid-2022, we had enough material to actually teach someone from scratch. We ran a pilot program with eight students in Bhopal. Six of them are now working in game studios.
What drives our teaching approach
These aren't company values we printed on a wall. They're the things we actually care about when building courses.
Show the messy parts
We don't clean up our design process for tutorials. Students see the iterations that didn't work, the client feedback that made us start over, and the technical limitations that forced creative solutions.
Real project constraints
Every assignment includes realistic limitations — file size budgets, platform restrictions, and tight deadlines. Because actual game development never gives you unlimited time and resources.
Current industry tools
We update our curriculum every quarter based on what studios are actually using. If a tool becomes standard in professional workflows, it goes into our courses within weeks.
Portfolio over certificates
Studios don't care about course completion certificates. They want to see real work. That's why students finish with four complete game UI projects they can show in interviews.
Our curriculum development process
We don't create courses based on what we think students should learn. We analyze job postings from 50+ game studios every month, interview designers about what skills they actually use, and track which UI patterns perform best in live games.
Industry research phase
Each new module starts with research. We collect UI patterns from top-performing casino games, analyze their conversion metrics when available, and identify common design approaches across successful titles.
This takes about three weeks per module. We document everything in shared folders so students can see the research backing each lesson.
Testing with real designers
Before any course material goes live, we test it with working game designers. Not students — people already in the industry who can tell us if something is outdated or impractical.
We've scrapped entire modules after this feedback phase. Better to cut content than teach something that won't help students get hired.
Who actually runs this
Small team, all working designers. We teach part-time because we still take client projects.
Leandra Kirby
Head of Curriculum DevelopmentLeandra spent seven years designing slot game interfaces for European studios before moving back to India in 2023. She builds most of our core curriculum modules and runs the advanced animation workshops. Still takes freelance projects to keep her teaching material current.
How we think about education
Teaching game UI design isn't about following a fixed curriculum for six months. The field changes too fast for that.
Learning by building real interfaces
Every week, students design actual game screens. Not theoretical exercises — real UI for slots, poker, roulette. They work with authentic constraints like file size limits and performance budgets.
By month three, they're comfortable with the entire design-to-implementation process. Because they've done it dozens of times.
Industry connections that matter
We maintain relationships with design leads at 23 studios across India and Southeast Asia. Not for job guarantees — we don't promise that. But when our students have strong portfolios, we can make introductions.
Last year, 34 of our graduates got their first game design roles within eight months of finishing. That's not a placement rate we advertise, just the reality of what happens when people build solid portfolios.